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About Urban Myth Apparel

Urban Myth Apparel exists for those who know that legends aren’t mere stories — they’re deeply rooted reflections of fear, folklore, and belief. Each design begins with research: digging into the origins, historical accounts, and psychological weight behind each legend. From there, the concept is shaped into a visual artifact through focused design direction, built to honor the story at its core.

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  • Every Piece Tells a Story

    Each design is rooted in folklore, cryptids, or nightmares from the fringe of belief, rendered with obsession-level detail and a raw, unfiltered edge.

  • Crafted by Lovers of Horror

    Urban Myth Apparel was founded by horror fans, Halloween die-hards, and lovers of the unexplained. Every design is made for those who crave real chills.

  • Mythical Quality Apparel

    All Urban Myth Apparel is printed on ultra-soft garments that hold up to wear, wash, and the unknown. No cheap blanks, just killer quality that endures.